Local Style: Weston Wear

One of my hall of fame, go-to places for cute stuff is local San Francisco brand Weston Wear. I’ve been shopping there so long the store has moved three times. Now located on Valencia between 16th & 17th streets, they sell their full line plus inexpensive factory samples and a handful of knitwear by other brands. Right now they’re having a sale — 20 percent off all regularly priced merchandise.
I adore Weston Wear because their stuff fits my body type, which can be hard to fit. I’m compact and curvy, a tad shorter than average but not petite. Much of their line uses stretch mesh knit, a fabric I wouldn’t normally single out for myself but the clothes are expertly cut. Multiple layers of fabric are used — this does an amazing job of hugging curves without being clingy. The patterns they chose are surprising and fresh while the solids are often beefed up with style lines or trimmed with raw silk.
The shirt pictured above was purchased last week. It’s ivory cotton with black lace overlay and an empire waist. It’s the first non-mesh item I’ve bought from Weston Wear and I’m super happy with it. More high praise: I have never destroyed or worn out an item from Weston Wear.
Their mesh clothes are excellent for travel because they don’t wrinkle and instantly pop back to life when worn. Weston Wear is my default go-to when I need a dress that’s more than casual but less than fancy, like when my friend was married in Las Vegas last year. I wore that same dress to Christmas dinner on the beach in Hawaii and a few weeks ago when I dined with Ted.
It’s frustrating that their website doesn’t have anything on it, not even the store address. They should fix that.
If you aren’t in San Francisco you can shop for Weston Wear at Nordstrom. The selection isn’t that great at Nordie’s website and the models don’t have the body type to do these clothes justice. A quick Google search will point you to many retailers who offer Weston Wear, including Designers Apparels and Pea In The Pod. Speaking of, Weston Wear’s stretchy knits are great for moms-to-be in the earlier months and there is a full line of maternity stuff for later on.
If you’re a jewelry girl, don’t sleep on their locally made pieces and vintage accessories. Go forth and shop local!
Hi Molly–
We must have appx. the same body type, because everything you wrote above, is almost verbatim to an email I was writing to a girlfriend who wanted to know where I got my stretchy, red, rutched, form-hugging top, I was wearing last night. I stumbled into this store after getting my hair done at Vertical Clearance - my friend Kevin’s new shop. (BTW, Kevin Frazier is the best colorist in the city for my money). Also, the vintage shop a few doors down makes for a fun visit too. I agree about their site - what up? One last note of praise for Weston Wear, my husband says they make me look babe-a-licious - after 9 years, I’ll take that and continue to shop at WW. Local shopping supported!
Just fell upon your blog and just had to tell you how thrilled we are to hear positive customer feedback! keep coming back to the store, we will keep you entertained and dressed smartly for all of your special occasions.
PS, our website is just being finished from being updated. Check back in the future.
Happy Shopping,
Sincerely, Julie
I shopped Weston Wear last Spring when I was in San Francisco (I live in St. Louis) and I’ve received so many compliments on the blouse and dress I bought there. I’m looking forward to my next visit this February! I also wish their web site showed more of the clothing available right now. AND, if I could get their stuff over the internet, without flying to San Francisco, well, that would just be fantastic. But, I guess it will be a treat when I get there and stroll through the Mission.